Store Link: Web-to-Print

Branded portals for every client. Orders straight into production.

Store Link is B2B web-to-print storefront software built into GelatoConnect. Launch branded ordering portals per corporate client in hours, with personalisable InDesign, PSD and PDF templates, approval workflows, contracted pricing, and orders that flow straight into production. No third-party portal, no manual data entry, no months-long client launch projects.

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Who it's for

Built for print service providers running corporate accounts

Store Link Web-to-Print is B2B web-to-print storefront software for the businesses serving corporate clients with repeat collateral orders. Branded portals, controlled ordering, full production integration.

 

Trade & commercial printers

Print businesses replacing third-party B2B portals

Stop paying for a separate legacy portal disconnected from production. Run every corporate client on a native B2B web-to-print storefront inside GelatoConnect, with products, pricing, and fulfilment from one source of truth.

 

Hours to launch a new client portal, not months

 

Native production connection, no manual order handling

 

One platform for all corporate clients

 

Corporate account managers

Print businesses serving large enterprises and franchise networks

Give every account a branded ordering portal with department-level controls, contracted pricing, PO numbers, and approval workflows. Self-serve setup means no IT project per client.

 

Contracted pricing and product catalogues per client

 

Approval workflows with department spending thresholds

 

PO number and business unit capture on every order

 

Marketing services & MSP printers

Print businesses selling personalisable collateral

Business cards, brochures, POS displays, signage, branded merch — all configured as personalisable templates with locked and unlocked fields. Clients personalise in browser, output is print-ready.

 

Upload InDesign, PSD, or PDF as personalisable templates

 

Locked and unlocked fields control what clients can edit

 

Browser-based design editor, no plug-ins

The Opportunity

Your corporate clients' current portal wasn't built for self-ordering.

Every print business serving corporate accounts needs a way for those clients to self-serve. Today, that means buying a separate B2B portal from a third-party vendor — a disconnected system with no connection to your production.

Months to launch each new client. Manual product and pricing setup. Revenue leaving your ecosystem. Store Link: Web-to-Print replaces all of that with a native B2B ordering portal built directly into GelatoConnect.

One platform. Not two systems stitched together.

Store Link: Web-to-Print — See how it works

The challenge

Your corporate clients need self-service.

Most PSPs cobble together third-party portals that sit outside their production workflow. Store Link: Web-to-Print changes that.

 

Without Store Link: Web-to-Print

 

Third-party B2B portals disconnected from production

 

Months to launch each new corporate client

 

Manual product setup and pricing configuration

 

Orders re-keyed from portal into production system

 

Revenue leaving your ecosystem to portal vendors

 

No real-time inventory or status visibility for clients

 

With Store Link: Web-to-Print

 

Native B2B portals built into GelatoConnect

 

Launch a new client portal in hours, not months

 

Products and pricing sync from your catalog automatically

 

Orders flow straight into production — zero re-entry

 

Your brand, your platform, your revenue

 

Real-time order tracking and status for every client

For switchers

Tired of paying for every small change?

Most web-to-print platforms were built a decade ago and it shows — tickets that sit for weeks, invoices for the smallest storefront edits, “unlimited” sites that aren’t, and a roadmap that never quite reaches what you actually sell. Store Link is the alternative for teams who’d rather ship than wait.

Hours
not months — typical first reply from support
$0
to edit your own storefront, catalog, or pricing
Unlimited
portals, storefronts and products — no per-site upcharge

The last time you asked your platform for a small change — how long did it take, and how much did it cost?

Store Link customers answer that in minutes, at zero extra cost.

01

Stop paying to edit your own store

Add a product, update pricing, swap a banner, tweak a customer portal — do it yourself, in minutes. No invoices for “minor changes.” No quote for a one-line copy edit. You shouldn’t need your vendor’s permission to run your own storefront.

02

Get answers in hours, not months

Real support from humans who know print — not a queue where your “urgent” ticket waits weeks for a first reply and months for a resolution. When your storefront breaks on a Monday, you don’t have time for a vendor that won’t schedule you until next quarter.

03

Unlimited storefronts actually means unlimited

Spin up a new B2B portal, white-label site, or customer-specific shop without an upgrade fee or a seat charge per storefront. Your growth shouldn’t be capped by your contract.

04

Built for real catalogs — including promo

Bulk import, bulk edit, bulk delete. Products that range from apparel and signage to packaging and promotional goods — all in one catalog, not split across systems that weren’t designed to talk to each other.

If your web-to-print platform charges you every time you want to change something, you don’t own your storefront — you rent it.

Talk to us about switching →

How it works

Build. Publish. Produce.

From portal setup to production-ready orders — three steps, fully connected.

01

Build

Design your client’s portal

Use the drag-and-drop Page Builder to create a branded storefront. Upload their logo, configure banners, set messaging. No developer needed — responsive for all devices.

02

Publish

Add products with locked templates

Import products and pricing from your GelatoConnect catalog. Upload InDesign, PSD, or PDF designs as orderable templates with locked brand elements and editable personalization fields.

03

Produce

Orders flow into production

When a client places an order, it arrives in GelatoConnect with all metadata, artwork, and specifications ready. From client order to production-ready job in seconds.

Join 200+ production operations already growing with GelatoConnect.

Proven results

Measurable impact across three dimensions

Store Link: Web-to-Print drives growth, efficiency, and control for print businesses serving corporate accounts.

 
 

Growth

25–100%

growth without extra hiring

Launch a branded portal for every corporate client. Scale your B2B business without adding headcount.

New client portals live in hours

25–100% growth without extra hiring

Every client becomes a self-service revenue stream

 
 

Efficiency

10–25%

lower operational costs

Orders flow from portal to production automatically. No re-entry, no disconnected systems.

Zero manual order re-entry

Products and pricing sync automatically

10–25% lower operational costs

 
 

Control

100%

brand compliance

Lock brand elements while enabling personalization. Control what every client sees, orders, and pays.

Locked templates ensure brand compliance

Department-level access and pricing control

Real-time order tracking for every client

THE CLIENT EXPERIENCE

What your corporate clients see

A fully branded storefront, completely white-labelled. No GelatoConnect branding visible anywhere.

01

Branded storefront homepage

A professional ordering portal with custom banners, the client's logo, and their own support contact. Your service, under their brand.

Branded storefront homepage
Controlled product catalog
02

Controlled product catalog

Products organized by category with contracted pricing specific to each client. Clients only see and order products you've approved — no browsing outside their scope.

03

Personalization with brand guardrails

End-users edit the fields you define while brand elements stay locked. Live preview updates in real time. Every order is 100% brand-compliant, every time.

Personalization with brand guardrails
Enterprise checkout
04

Enterprise checkout

PO number fields, department and business unit selection, and approval workflow routing. Every piece of information travels with the order into GelatoConnect.

CUSTOMERS

Hear from those already achieving great things with GelatoConnect:

At our recent GelatoConnect Summit we sat down with some of our customers. See what they had to say:

GelatoConnect Events

The industry is gathering. Here’s where.

Five programmes. One year. Every conversation that matters in print — from our flagship Summit and Awards to the City Tour, trade shows, and webinars.

Join 200+ production leaders already shaping what comes next.

GelatoConnect Webinars

GelatoConnect Webinars

Real workflows. No fluff.

Every week, our team walks through the workflows, features, and strategies that help print operations run leaner — from AI-powered procurement to automated order intake.

Watch on demand or register for the next live session.

Frequently asked questions

B2B web-to-print storefront software, answered

What is B2B web-to-print storefront software?+

B2B web-to-print storefront software is the platform that lets corporate clients log in to a branded portal, personalise templates for items like business cards or brochures, and place orders that flow into print production. Store Link Web-to-Print is the native B2B web-to-print storefront software built into GelatoConnect, replacing legacy third-party portals with a production-connected experience.

How long does it take to launch a new client portal?+

Hours, not months. Self-serve setup through the PSP admin portal: configure branding and domain, import products and pricing from your GelatoConnect catalogue, upload designs as personalisable templates, invite the client admin, and publish. There is no custom development or vendor ticket queue.

Which design file formats can I upload as personalisable templates?+

InDesign (INDD), PSD, and PDF are supported. Mark fields as locked or unlocked to control exactly what corporate users can personalise — typically name, title, phone number, department on a business card, or imagery on a brochure. Output is print-ready.

How does pricing per client work?+

Contracted pricing is set per client storefront. Each corporate client sees their negotiated prices, their assigned product catalogue, and their branding. A single PSP can run dozens of client portals, each with different pricing and product permissions.

Does Store Link Web-to-Print integrate with our existing GelatoConnect production?+

Yes, natively. Products, pricing, and fulfilment all flow from your existing GelatoConnect account. Orders placed in any client portal land directly in GelatoConnect production, no manual data re-entry. This is the core difference from legacy third-party B2B portals.

What controls do corporate clients have over their teams?+

Customer admins invite team members, assign them to departments, and set spending thresholds. Approval workflows can be enabled for high-value orders. Every order captures a PO number and department, with full visibility from order to production.

How does this differ from Store Link Ecommerce?+

Store Link Web-to-Print is for B2B corporate clients ordering branded collateral through a controlled portal. Store Link Ecommerce is for B2C merchants selling through Shopify, Etsy, Amazon, or TikTok Shop. Different buyer, different use case. Both are part of the Store Link product suite within GelatoConnect.

Comparing alternatives

Compared to other B2B web-to-print platforms

Most print businesses pay third-party vendors for legacy B2B portals disconnected from production. Here's how Store Link Web-to-Print compares.

See all GelatoConnect comparisons

Ready to replace your third-party B2B portal?