Your Brother GTX equipment. GelatoConnect intelligence.

GelatoConnect connects directly to your Brother GTX fleet - turning high-quality direct-to-garment printing into a fully automated, software-driven production operation.

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Why Brother X GelatoConnect

TidyMerch transformed their operations by integrating Brother GTX hardware with GelatoConnect's end-to-end workflow software. They consolidated manual processes, eliminated bottlenecks, and grew profitability without adding headcount.
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Key Results

  • Achieved 100% year-over-year growth

  • 19% revenue increase through connected efficiency

  • Eliminated manual production bottlenecks entirely

  • Single-operator management across multiple GTX units 

Precision Hardware Meets Intelligent Software

Brother is renowned for the Wet-on-Wet printing process - applying white ink and CMYK in a single pass, making it significantly faster than most competitors. GelatoConnect adds the software intelligence that transforms that raw speed into a connected, data-driven production engine. Together, they help PSPs move from a "print shop" mindset to a tech-enabled fulfilment centre - exactly what TidyMerch proved is possible.
 
Brother GTX Pro Printer

The Brother GTX Lineup: Built for Every Stage of Growth


The GTX series bridges boutique print quality and industrial-scale fulfilment. Three models, each purpose-built for a different volume tier.

  • Brother GTX
    Best for lower-volume, high-quality output. Standard industrial print head, cartridge-based ink system, manual daily maintenance cycles. The entry point into professional-grade DTG.
  • Brother GTX Pro
    Best for mid-to-high volume shops. Advanced print head with reduced maintenance, semi-automated self-cleaning cycles, faster throughput with less downtime. Cartridge-based ink system.
  • Brother GTX Pro Bulk (Scale tier)
    Best for industrial, 24/7 fulfilment. Same advanced print head as GTX Pro but with large ink tanks — 1.8L and 18L capacity. Lowest cost-per-print at volume. The machine TidyMerch scaled with.
    The benchmark for industrial-scale DTG. Features MAX Technology for superior colour matching and XDi 3D decorative applications — simulating embroidery, vinyl, or high-density prints. Approximately 115–130 impressions per hour with ActiveLoad automation. Best for mid-to-large fulfilment centres requiring retail-quality output on cotton, polyester, denim, and mixed fabrics.

Why "Fully Powered by Brother" Works

Brother's Wet-on-Wet printing process means white ink and CMYK are applied in a single pass - significantly faster than most competitors. This single-pass approach is the hardware foundation that makes high-volume, low-cost DTG fulfilment possible.

Key advantages:

  • Single-pass printing - white ink + CMYK in one go
  • Industrial print heads engineered for continuous production
  • Ink tank system on GTX Pro Bulk slashes per-unit ink cost
  • Redesigned print head on GTX Pro reduces cleaning cycles and ink waste
GTX600

The GelatoConnect Advantage for Brother Operators

Zero-Touch Order Flow

Orders from Shopify, Etsy, or your storefront route automatically into your Brother GTX print queue. No manual uploads. No missed jobs. GelatoConnect selects the right machine based on current load and garment type.

Real-Time Fleet Visibility

Monitor ink consumption, print volume, and machine uptime across every Brother unit from a single dashboard. Single-operator management across multiple GTX machines via the mobile app.

Predictive Maintenance

GelatoConnect syncs with the GTX Pro's internal sensors to flag maintenance windows before they become downtime. Less fixing. More fulfilling. The GTX Pro's self-cleaning cycles are scheduled automatically.

Software-Driven Precision: The GelatoConnect x Brother Integration

Ink Tracking Per Garment -  Track exactly how much ink is used per garment in real time — so you always know your true cost-per-print and can price confidently.

Bulk Economics Trigger - As volume increases, GelatoConnect helps you track the exact point where switching to the GTX Pro Bulk ink system makes financial sense — removing guesswork from your biggest investment decisions.
 
Global Network Access - Sync your Brother GTX machines with Gelato's global fulfilment network. Route orders to the GTX facility closest to the end customer — cutting shipping distance, cost, and carbon footprint.

From Print Shop to Tech-Enabled Fulfilment Centre

The partnership between Brother and GelatoConnect is more than a hardware-software integration — it is a growth strategy. TidyMerch proved that when you combine high-speed Brother GTX hardware with GelatoConnect's intelligent workflow, you don't just print faster - you grow faster.

"The combination of Brother's hardware reliability and Gelato's software agility is the ultimate competitive edge for the modern DTG operation."

Say yes to more orders, new customers, and new markets

Manage, monitor, and automate every element of digital orders – from inventory to shipping, and all the processing, printing, and packaging in-between

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Workflow

Process, print, and package digital orders with ease. Enables you to process, print & package digital orders at scale.
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Logistics

Ship smarter, scale faster, and spend less. Employs intelligent carrier selection and address validation to make sure orders get to the right place.
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Procurement

Smart stock management, made simple. Ensures you're buying the right materials, at the right price, while keeping precisely the stock you need.

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Control, efficiency and growth all start with connection. GelatoConnect.